International Business: A Strategic Management Approach (2nd Edition)
By Unknown Author.
Description
(Pearson Education) A business text emphasizing economic and multinational approaches and strategic management, revised to be completely up-to-date. Includes coverage of international business strategy in action and key points and terms, featuring real cases and European examples. Previous edition published by McGraw-Hill in 1995. Softcover. - from Amzon
ISBN(s)
0273638971, 9780273638971
